CONCEPT DESIGN / CREATIVE / DESIGN
CHANGEMAKERS
OLIVER Agency’s own initiative is about giving people a voice and was created for the initial talks and workshops around being actively anti-racist.
BRIEF:
To replace the old and no longer purpose-serving logo. Change Makers are all about change, so why should the logo stay the same? Let’s keep things fresh and bring in a new design for 2022. An open challenge to our OLIVER creative community.
WORK:
Instead of thinking about standalone logo, I went on and created identity system, and explored how it could work across comms.