WORK:

As creative content lead, I’m pretty hands-on with everything the team produces. I head the creative ideation, direct content shoots, design direct and oversee the team and the final production of all organic content, as well as occasionally self-shoot, edit and design the content myself.

For Škoda, we ideate each content with specific channel and format in mind, with TikTok being our playground and Instagram our more polished brand showroom. Below are selected posts from across both platforms.